Midway Executive Launches Rebel Retail Advisors, a Woman-Founded Firm Revolutionizing Retail Real Estate Leasing and Consulting
Houston-based boutique firm is set to push the boundaries of retail & restaurant leasing for developments locally and beyond
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HOUSTON, TX – March 4, 2025 – Rebel Retail Advisors, a boundary-breaking retail real estate leasing and consulting firm dedicated to enhancing developments to thrive in an ever-evolving marketplace, is thrilled to announce its official launch. Founded by industry veterans with decades of experience, Rebel Retail Advisors is revolutionizing how commercial real estate developers approach the pre-development, leasing, and development of shopping, dining, and mixed-use destinations.
“Rebel Retail Advisors was founded to fill a critical gap in the retail real estate and consulting space with an emphasis on mixed-use destinations,” said Lacee Jacobs, Founder and President of Rebel Retail Advisors. “With the rise of mixed-use developments, we’re very excited to merge our team’s unique experience with real estate developers looking to enhance their offerings and redefine industry standards for retail destinations.”
With experience developing and leasing some of the leading developments within the city of Houston while at Midway, the team at Rebel Retail understands the complexities of building compelling experiences that attract class-A retailers as well as their target consumers. Retail is essential to placemaking and attracting the right tenants—yet few developers have access to specialized retail input early in the development process.
Tailored strategies, data-driven insights, and a consumer-centric approach set the firm apart. Its creative and agile methodology is paired with unique services, including site selection, feasibility analysis, pre-development consulting, merchandising strategy, pre-leasing, and comprehensive leasing.
“We intimately understand the intricacies and the roadmap to a successful mixed-use development as well as retail destinations and have tailored our firm and services to help developers achieve a thriving destination that properly serves each community. Placemaking begins very early in the real estate planning and development process and our team brings a fresh perspective—combining deep industry expertise with innovative ideas to deliver unique destinations and ultimately profitability for our clients,” continued Jacobs.
Rebel Retail Advisors is already working on many retail developments across Greater Houston including CityCentre, the redevelopment of Post Oak Central, Helix Park, East River, White Oak District, and more.
About Rebel Retail Advisors
Rebel Retail Advisors is a bold, innovative, and unconventional firm in the retail real estate leasing and consulting space. The woman-founded firm challenges traditional approaches, offering creative, out-of-the-box solutions for retail developers, owners, and occupiers. Rebel values disruption and appeals to clients who want fresh perspectives and are willing to push boundaries in their projects.
For additional information about the company and its services, visit www.RebelRetailAdvisors.com and follow @Rebel_Retail.
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